The Process: Because you should question where your favourite products come from...
First an foremost: so much thought goes into the design of our products, whether it be the watches or the accessories. We send out numerous designs and have samples made, then test every single one to determine which design we eventually choose.
Once the designs are selected, we send them off to one of our carefully selected factories along with as many Australian sourced components as possible, taking into account prices and quality; that means some watch components and also some leather can be from Australia and sent overseas.
By saying "carefully selected factories", I mean really carefully, we contact previous customers, we talk to the workers there, we find out their company history, we aim to work with only family owned companies, and so far have been lucky enough to work with some amazing families that really do go above and beyond all of our expectations!
We stay in nearly constant contact with these companies, video chatting and photo exchanging just to make sure our product is made in the exact way we need it to be made to ensure that you fall in love with it just as we do!
During the assembly phase, a real life human personally assembles each and every one of our watches. and a real life person also hand stitches/glues/and hammers our bags, and as I am the one who makes the earrings, I can personally vouch that i'm the real life person that assembles them :)
Finally the QC team at each factory (my husband, in my case!) goes through each and every watch, bag and earring to ensure the quality is up to scratch!
Once the products make their way back into Australia, they are once again thoroughly checked. I personally unwrap and check each item, re-wrap and add tags or packaging as required and then post them out to you. You'll find that more often than not, I will include a little personal note to each and every one of you, thanking you for your purchase, and if you were to view my phone records you'll also see the call I made to my husband (and biggest cheerleader) a few minutes after you place an order just to tell him how excited I am that someone somewhere loves our products just as much as we do!